I am an unlikely introvert. Someone whose voice is often louder than my extroverted peers. Whose career revolved around sales, then recruitment, and now training. Not common choices for ‘shy’ types. I speak out when I see injustice. I take initiative in social situations. When I find myself back in a classroom environment, I have...
One from the pre-HWT era. In my usual habit of keeping things light, I’d like to talk about something which is present in every single one of us. A complex beast, often mentioned and rarely understood. I’m talking about the ego. Usually, when it’s brought to our attention, the conversation goes something like this: “Steve’s...
…badly. I like my audiences how I like my toilet stall doors, as I relieve myself at a grotty service station. Engaged. You see, when I’m ripping off paper one sheet at a time to cover the seat, I’m often thinking about how to boost my metrics even more. The Bible may say “turn the...
Q. Hi L- Tim, I have no idea what to post on LinkedIn. What shall I do? A. Lost for words but still have an urge to put them out there? Look at you, you bad [Insert however you identify here] You’ll do anything for those luscious likes. Those coy comments. And sensual shares. *shudders*...
You probably already use words for your business. Unless you’re 'all in' on emojis, symbols and glyphs. But tell me this. Are those words entertaining and engaging your readers? Do they provoke intrigue? Provide insight? Perhaps most importantly, do they sell? I’m going to go against the grain and say that rumours of our ‘dwindling...
What is AIDA and why does it matter? For those already in the know, you’ll see I’ve used the first bit in my title. Attention. Because you want your target audience to notice you. You can’t appeal to everyone, so why waste time trying? In my case, I don’t want Trevor from Accounts who says...
I didn’t actually learn how to put pen to paper until I was 8 years old. So, you can imagine how awesome and funny I find the fact that I now live as a 'writer'. For those not in the know, in late May, Kiera Tsenti, Sarah Potter and I went public with Hire Write...
What do Hide the Pain Harold, Shocked Pikachu and Roll Safe all have in common? The easy answer is, they’re all well-known meme characters. But, if you’ve been paying attention, you’ve noticed these guys are popping up quite frequently. And their versatility makes them an interesting angle for marketing a business. Sure, you’ll see them...
I’d like to talk about an interesting time for me. In case you didn’t catch my recent story, I’ll recap. In May, I was made redundant. The next day, I launched Hire Write Talent with Sarah Potter and Tim Wood. Now, obviously we didn’t dream up the business and build the site in a few hours. We were going to...
Ever since I was little, I’ve been obsessed with knights. Swords, horses, lances and castles. Why wouldn’t you think they were the coolest thing ever? Well, lots of reasons, probably. We all like different things after all. As a child, I was convinced that one day, I’d be a real-life knight. As it happens, I...